With the amount of information readily available online, from the MLS to real estate blogs and much more, home sellers often question why they should hire a real estate agent when they decide it’s time to sell their home.
While doing all of the work yourself could save you the realtor commission rates, you might be surprised by the extent of what a real estate agent does to benefit the seller beyond putting a for sale sign in your yard.
If you’re wondering whether you should hire a real estate agent, or just want to understand more about what it is that real estate agents do, here are 10 reasons why you should consider hiring a professional real estate agent:
- 1. Seller Price Guidance
Real estate agents understand what is happening in the current real estate market, and are there to advise you accordingly. There is a fine line between being at the top of the price market and being a bad deal for buyers. Overpriced homes tend to stay on the market for much longer with much less activity.
Agents are experts on market conditions, including average per square foot cost of similar homes, average sales prices, average days on market, and ratios of list-to-sold prices, among other data that will be extremely helpful for what you ultimately decide to do. Unless you’re able to spend a significant amount of time familiarizing yourself with the market and your home’s worth in that market, real estate agents are the way to go.
- 2. Neighborhood Knowledge
Real estate agents don’t become agents without knowing the areas they represent inside and out. Whether they were born and raised in the area or have simply spent enough time getting to know it as a professional, a good real estate agent’s job is to know everything about any given neighborhood that their clients might be interested in. Beyond neighborhood characteristics, real estate agents are able to identify comparable sales in your area, as well as insider details on the process the home down the street went through to sell at a higher price point.
The Phoenix Metropolitan area is made up of many cities and neighborhoods that SB Home Solutions have expert knowledge in. Check out recently listed homes in popular areas!
- 3. Access to Real Estate Team
There are many benefits to working with a real estate team versus an individual agent. For starters, you have a group of people who will be there for you when you need them! For example, a team can always plan ahead for situations when your primary agent might not be available by assigning another agent to be on call if needed. More agents also means more cumulative knowledge and experience that will work in your favor when it comes to getting the best deal when selling your home.
Beyond access to multiple agents, the efficiency of the organization of a team is a huge bonus for anyone who is looking to sell their home. Teams have developed strategies that work, and for a good reason. With more minds to pick, resources to tap, combined with more ideas and perspectives, it’s easy to see the benefits of working with an experienced, organized team.
SB Home Solutions is a team of real estate experts with a keen awareness of local and national markets and a strong understanding of client needs. Consisting of ten full-time team members in Phoenix, SB Home Solutions offers a variety of agents to choose from. No matter which team member you work with based on your individual needs, you will have access to the rest of the team from beginning to end.
- 4. Marketing Expertise
Marketing is one of the areas in which your real estate agent should truly shine. From having a professional photographer capture the best side of your home to staging the home to taking advantage of all of today’s online marketing options, the best real estate agents understand how crucial a strong marketing strategy is and how it will benefit you as the seller.
While some real estate agents have yet to become experts in today’s digital world, SB Home Solutions prides itself on being forward-thinking, especially when it comes to marketing our listings. We have identified which strategies work and which don’t, which platforms get the most return on investment and, above all, we remain flexible knowing that not every seller requires the same services.
- 5. Negotiation
Buyer-seller communications aren’t always straightforward and easy to manage. That’s why real estate agents are there to act as messengers, dealmakers and, if need be, peacekeepers.
The best real estate agents go out of their way to fight for their clients’ goals. Agents know that everything in a real estate contract is negotiable, and good agents won’t hesitate to negotiate anything and everything that is more favorable for their client. Beyond just the knowledge of real estate terms and tricks, good agents have the negotiation skills that might be just the thing to make a deal happen.
- 6. Someone Who is There When You Can’t Be
Real estate agents are there to act on behalf of the seller when the seller isn’t available. The agent’s job is to keep track of everything that happens throughout the process of selling your home, and to keep you updated at every step of the way. From the home inspection to the numerous showing appointments all way to the final walk-through, the agent will be there. This will ultimately save you time and money, as well as allow you peace of mind.
- 7. Access to a Network of Ready and Qualified Buyers
Real estate agents don’t only represent sellers, but buyers as well, which means they often have a network of ready and qualified buyers who are prepared to buy as soon as a the type of home they’ve been looking for comes on the market.
The agent you decide to work with will be your matchmaker, making your home available to buyers as well as other agents who represent qualified buyers, presenting your home in the best possible light to help it to stand out from the others, and answering questions promptly when buyers request additional information.
- 8. Help with Paperwork
From the purchase agreements to the state-mandated disclosures, real estate agents are experts at handling the paperwork. And trust us, there are mounds and mounds of paperwork that requires attention, understanding, and signatures. One tiny mistake or omission could cost you thousands or worse, cause major legal issues. Better to be safe than sorry!
A good real estate agent helps you with the paperwork, provides any needed guidance, and generally makes the process a bit easier by providing tools such as electronic signatures and digital contract management. SB Home Solutions even has a dedicated, full-time transaction coordinator who will never be too busy with another client to make sure that the paperwork is submitted correctly and on time, thereby ensuring that your transaction goes as smoothly as possible.
- 9. Expert and Objective Advice
It’s easy to get emotional in the process of selling a home. After all, you are selling not only a house but often a home with rooms in which years of memories have been made. Real estate agents are there to keep it objective and point you in the right direction when your common sense may become clouded.
The best agents understand that they need to give productive advice to help you to get the job done. The goal is to hand over the keys so you can move forward with what the next chapter in your life will bring. Let your agent help you do that by keeping you on track through all of the decisions, negotiations and eventually, the final deal.
10 10. Sell Your Home Quickly
A good agent does everything in their power to sell your home quickly at the highest possible price. Real estate agents don’t clock out at the end of the day. They’re working long hours to make sure they are always available to you or a potential buyer interested in your home, to resolve any issues that arise, and to keep you updated on everything that is going on all the way through your transaction.
The SB Home Solutions Phoenix team is here for any and all questions you might have.